OneTap
Conversion Nodes
Physical-Digital Infrastructure that discovers audience behavior through measurable physical interactions.
Physical taps or scans that generate custom behavioral metrics.
Deploy. Measure. Optimize.
Physical-Digital Infrastructure Powered by Conversion Nodes
🚪 Entry Node
Captures arrival interactions and initiates digital activation.
👁️ Presence Node
Measures engagement, dwell time and attention density.
▣ Surface Node
Transforms physical surfaces into programmable interfaces.
💳 Transaction Node
Converts high-intent moments into measurable outcomes.
Every deployment combines different node types based on the environment, objectives and audience behavior.
Physical Analytics
Discover What Happens In Physical Space
Conversion Nodes reveal behavioral insights such as:
interaction density
engagement zones
activation frequency
conversion paths
physical-to-digital attribution
spatial behavior
Every website has analytics.
Physical environments don't.
Conversion Nodes fill that gap.
Why Conversion Nodes Matter
Every business measures digital behavior.
Very few measure physical behavior.
Conversion Nodes reveal:
where people engage
what they interact with
when interactions happen
which physical touchpoints drive outcomes
Business Outcomes
More Reviews
More Signups
More Event Participation
More Customer Data
Behavioral Intelligence
Better Attribution
Audience Insights
Engagement Patterns
Conversion Visibility
What Conversion Nodes Discover
Conversion Nodes can be deployed to support four primary business objectives:
Customer Acquisition
Discover how people enter your ecosystem.
Engagement
Measure interaction quality.
Conversion
Measure actions and outcomes.
Retention
Track repeat interactions.
How a Conversion Node Works
👆 Physical Interaction
Tap • Scan • Touch
↓
📱 Digital Activation
Menu • Offer • Review • Event
↓
📊 Behavior Discovery
Audience Data Collection
↓
🧠 Behavioral Insights
Custom Metrics & Outcomes
The Conversion Node Network
Conversion Nodes help organizations discover, measure and optimize physical behavior at scale.

