OneTap

Conversion Nodes

Physical-Digital Infrastructure that discovers audience behavior through measurable physical interactions.

Physical taps or scans that generate custom behavioral metrics.

Deploy. Measure. Optimize.

Physical-Digital Infrastructure Powered by Conversion Nodes

🚪 Entry Node

Captures arrival interactions and initiates digital activation.

👁️ Presence Node

Measures engagement, dwell time and attention density.

Surface Node

Transforms physical surfaces into programmable interfaces.

💳 Transaction Node

Converts high-intent moments into measurable outcomes.

Every deployment combines different node types based on the environment, objectives and audience behavior.





Physical Analytics

Discover What Happens In Physical Space

Conversion Nodes reveal behavioral insights such as:

  • interaction density

  • engagement zones

  • activation frequency

  • conversion paths

  • physical-to-digital attribution

  • spatial behavior

Every website has analytics.

Physical environments don't.

Conversion Nodes fill that gap.

Why Conversion Nodes Matter

Every business measures digital behavior.

Very few measure physical behavior.

Conversion Nodes reveal:

  • where people engage

  • what they interact with

  • when interactions happen

  • which physical touchpoints drive outcomes

Business Outcomes

  • More Reviews

  • More Signups

  • More Event Participation

  • More Customer Data

Behavioral Intelligence

  • Better Attribution

  • Audience Insights

  • Engagement Patterns

  • Conversion Visibility

What Conversion Nodes Discover

Conversion Nodes can be deployed to support four primary business objectives:

Customer Acquisition

Discover how people enter your ecosystem.

Engagement

Measure interaction quality.

Conversion

Measure actions and outcomes.

Retention

Track repeat interactions.

How a Conversion Node Works

👆 Physical Interaction

Tap • Scan • Touch

📱 Digital Activation

Menu • Offer • Review • Event

📊 Behavior Discovery

Audience Data Collection

🧠 Behavioral Insights

Custom Metrics & Outcomes

The Conversion Node Network

Conversion Nodes help organizations discover, measure and optimize physical behavior at scale.

Ready to discover what happens in physical space?

Create a Conversion Node Blueprint or request a pilot deployment.

Launching 2026