OneTap

Conversion Nodes

Physical-Digital Infrastructure that discovers audience behavior through measurable physical interactions.

Physical taps or scans that generate custom behavioral metrics.

Deploy. Measure. Optimize.

Explore Nodes
Request Pilot

Physical-Digital Infrastructure

Powered by Conversion Nodes

🚪 Entry Node

🍽 Table Node

Objective: Increase guest engagement

Measures:

  • Tap Rate

  • Menu Views

  • Time to Order

  • Return Visits

⭐ Review Node

🎟 Event Node

💳 Transaction Node

👤 Identity Node

Physical Analytics

Discover What Happens In Physical Space

Conversion Nodes generate metrics such as:

  • interaction density

  • engagement zones

  • activation frequency

  • conversion paths

  • physical-to-digital attribution

  • spatial behavior

Why Conversion Nodes Matter

Every business measures digital behavior.

Very few measure physical behavior.

Conversion Nodes reveal:

  • where people engage

  • what they interact with

  • when interactions happen

  • which physical touchpoints drive outcomes

Conversion Nodes

Physical interaction points designed to activate measurable digital behavior.

Customer Acquisition Node

Discover how people enter your ecosystem.

Engagement Node

Measure interaction quality.

Conversion Node

Measure actions and outcomes.

Retention Node

Track repeat interactions.

How a Conversion Node Works

Step 1

Physical Interaction

(Tap / Scan / Touch)

↓

Step 2

Digital Activation

(Menu / Offer / Review / Event)

↓

Step 3

Behavior Discovery

(Data Collection)

↓

Step 4

Custom Metrics

(Insights)

Infrastructure for the Tap Economy

Conversion Nodes create a standardized interaction layer between physical environments and digital systems.

Baltimore, Maryland

Physical-Digital Infrastructure Launching 2026